Olá, como estás?
The European Summit is back for another edition in Portugal!
It will take place between the 1st and the 4th of March in Cascais, Lisboa.
In the summit "where Affiliates, Media Buyers, Advertisers, and Publishers meet," there are always great opportunities. We'll get together with old partners and to meet potential new ones. For this reason, we're excited to be present for the second year.
You probably don't remember but, in the last edition, Sofia told us all about the European Summit through the eyes of a first-time attendee. She was surprised to find out that the environment was more relaxed than she anticipated, and not only people talked about business but also took the time to connect as well. Sofia also highlighted Charles Ngo keynote panel "Mobile Blueprint," since he presented the steps to make a mobile campaign profitable.
As for the trends, last year, there were three main topics. Native Ads, Media Buyers, and Crypto Currency. The first topic was in center stage due to its non-disruptive character, Media Buyers were referred to as the biggest comeback, and lastly, the fact that many users switched to cryptocurrencies highlighted it's significance and the need to introduce related verticals such as finance and gambling.
This year, we want to see two of the keynote panels of the first day: Understand and Remove Google Spam and New Strategies to grow the Internet Presence.
Additionally, take some time to explore, even if it's not your first time in the city. There are always new things to see. Go to Farol do Cabo Raso and to Forte de São Jorge de Oitavos and take some pictures. Alternatively, if you like golf, try the Oitavos Dunes, the hotel's court.
Schedule a meeting with us, and we hope to see you there!
Posted by @paulo at January 2, 2019